Casino Agency to handle Gambling.com marketing
March 11, 2005
Casino Agency - formed last year as a marketing, communications
and consulting offshoot of UK-based HPS Group is to handle search
facility Gambling.com’s GBP 350,000 through-the-line marketing
campaign.
Gambling.com currently allows consumers to search for the best choice
of online gambling sites, including casinos, roulette, sports betting,
bingo, lottery and slots – while also offering a mix of free
games, tournaments and the opportunity to vote in monthly polls
to find the Top Sites.
The appointment follows Casino Agency’s work at the start
of the year for another client, InterCasino, which involved a deal
it secured with Sky One to sponsor a glamorous US TV series Las
Vegas.
Tim Rosenberg, marketing director of gambling.com, said: ‘We’re
looking to raise our profile and get the message across to consumers
that www.gambling.com is the first place for them to visit in order
to find the best in online gambling.
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